Your Outdoor Digital Signage Manufacturer–Beten

As a professional outdoor digital signage manufacturer in China, Beten has been providing digital signage solutions to users in education, business, government, healthcare, hotel and shopping mall for over 10 years. We take pride in together working with many big companies from different countries. Currently Beten digital signage have exported to over 50 countries. In order to meet the huge demand of our global distributer, our factory can produce more than 1,000 units different types of digital signage every day.

The digital signage solution we provide can meet all commercial display need, from 10” screen to huge 10×10 Video Walls; all screen sizes are available. Beten all digital signage is designed for 24/7 usage.

Today, we are the first choice of digital signage solution providers for local, international, and multinational customers. In short, as your leading digital signage manufacturer, whatever your requirements we always work together with you to find your ideal digital signage solution, and always here for your any questions.

Outdoor Digital Signage: The Ultimate FAQ Guide

 Outdoor digital signage is an important bridge of communication between business and customers. Just as enterprises can utilize digital signage to build communication with consumers for in-store advertising, outdoor digital signage can also be used to delivery information to customers who are outside the store. It is playing an important role in our daily life. There are some questions about outdoor digital signage, you will find the answer right here.

Keep reading to learn more.

Which Factors Do You Consider When Purchasing Outdoor Digital Signage?

You enable use outdoor digital signage to capture the attention of customers and drive them come inside the store. Outdoor digital signage allows you to build your own brand and advertise special offers in metro stations and bus stops

 In this post, we discuss some key points you must consider when purchasing outdoor digital signage for your business.

• Weather issues of outdoor digital signage

Because your outdoor digital signage is exposed outside the store, you have to consider that your outdoor digital signage can withstand all kinds of weather types. such as humidity, dust, rain, strong sunlight and snow. Some outdoor digital signage have a capability of a weatherproofing seal while others will be fitted with a separate weatherproof casing.

If you choose the casing route, you need to consider the temperature inside the screen enclosure. When your outdoor digital signage keeping running, the screen will generate heat. If the temperature inside the enclosure become very high, your outdoor digital signage tend to be damaged. Of course, too low temperatures will also damage your outdoor digital signage. Therefore, you have to add a heat source to ensure normal temperatures of operation.

Today, a growing number of outdoor digital signage have a capability of withstanding a variety of harsh environment. These outdoor digital signage do not need protective enclosure, which is essential. Because matching a protective enclosure with your outdoor digital signage is greatly difficult. The compatibility issues is related with size, and temperature and moisture management within these enclosures is a real headache. Although stand-alone outdoor digital signage are more expensive than screens that require a protective enclosure, It is worth to purchase because of the added convenience and avoided maintenance issues

•  the Effects of Sunlight on Your Outdoor Digital Signage

Another environmental factors of outdoor digital signage is the effect of sunlight. In order to let your potential customers clearly see your information on your outdoor digital signage, so you have to go after approximately 700 nits or more brightness outdoor digital signage. Admittedly, you have to consider energy conservation issues, which means your outdoor digital signage can normally display at different brightness levels  under different levels of sunlight. If the brightness of display  is more than it needed, the screen will consumes unnecessary electricity. If the brightness is so low, your customers is difficult to viewing your outdoor information. Nowadays, in order to create better user experience, more and more outdoor digital signage are fitted with an ambient light sensor to deal with varying brightness levels. This sensor empowers the screen to automatically adjust its brightness based on the lighting conditions of the environment.

• Outdoor Digital Signage Software

Once you deployed your outdoor digital signage, you have to showcase a rich content on screen. Generally speaking, outdoor digital signage is located in different places of the city, so how to effective management is first task you have to consider. Outdoor digital signage software empower you to change the content of your outdoor digital signage from anywhere. You can use your laptop to update your advertising content  through the outdoor digital signage software.Without such a content management system, you have to personally go to each outdoor digital signage and upload new content by a USB drive. This process is not only time-consuming but also dangerous.

When you choose an outdoor digital signage software, please ensure some key features.

Firstly, the software enable you to manage multiple screens at once. In that case,  you no longer need to  upload new content to each outdoor digital signage  individually. A few of outdoor digital signage software have a capable to place screens into groups, and you are able to update the content for each of the screens in this group together by a single workflow.

Secondly, your outdoor digital signage enables you to schedule assets to display your information at predetermined times. This function is necessary for restaurants and cinema. Because the restaurant need to display different offers promotions in breakfast, lunch, and dinner.  the theater may want to show content for a particular movie just prior to the movie’s show time. Remotely monitoring the status of your outdoor digital signage is very important for outdoor digital signage which is deployed  different places across a city. With the help of outdoor digital signage software, your teams can check breakdown of outdoor digital signage at anytime anywhere, so your teams can quickly access to and fix the issues of outdoor digital signage, and greatly reduce your cost

Finally, you will need to get internet connectivity for your outdoor digital signage. Generally speaking, it is difficult to connect an ethernet cable to your outdoor digital signage. So you will have to run your outdoor digital signage with the internet wirelessly in order to normally run your outdoor digital signage software. You can also connect your outdoor digital signage via WiFi connection, and it works well if your digital signage is located directly outside of your place of business and is well within the range of your store’s WiFi network. If your outdoor digital signage that are deployed in different places of cities, you have to connect these devices with a cellular network. Some outdoor digital signage have built-in hardware that empowers the outdoor digital signage to connect to a mobile network.

Why can Digital Signage Work Well Outdoor?

Outdoor digital signage is a perfect choice for business. There is almost nothing defects as for technology. Outdoor digital signage is one of the most popular A/V solutions; You can see outdoor digital signage solution everywhere in our daily life. Such as shops, museums, mall，Restaurants，arenas，stadiums，airports and so on. Outdoor digital signage is usually deployed large flow of people places to attract more audience. It means more sales and profits.

There are some skepticism that whether outdoor digital signage have a capable of handling harsh weather. Fortunately, with the development of A/V technology, today outdoor digital signage have a powerful function to built to last. Specifically, there are some key features designed to suitable outdoor as follow:

• Durable Tempered Glass

Outdoor digital signage is made of tempered glass. the intensity is four times stronger than standard glass. Tempered glass is made by an extensive heat treatment process, and the  temperature is more than 600 degrees Celsius.After heat treatment, the glass is quickly cooled. Rapidly cooling and heating the glass brings pockets of compression at the edges. Compressed glass is not easy to damage and have the capability of withstanding much more pressure. In fact, tempered glass usually withstand  more than  20,000 psi pressures, which is far greater than the display is likely to ever see.

• IP Rated Enclosures

IP ratings detail how well an electronic product is able to ward off water and small particulates like dust. IP ratings are perhaps the easiest shorthand to determine what kind of environment an electronic product can handle. The ratings are represented by a two digit number, the first details the display’s resistance to solid intrusion and the second refers to the display’s resistance to water intrusion. Outdoor digital signage is usually made with IP 65 standards at least, and this means the display is completely sealed from dust and can withstand splashing water without damage. This is the minimum rating, and it’s also common to see displays that can withstand powerful water jets or even temporary immersion. Needless to say, this is far more protection than outdoor digital signs typically require.

• Durable LCD Components

Modern displays are made with LCD technology, which is lauded for its ability to shrug off the occasional jostling. Most lights are a liability when they are moved around, like when they are exposed to high winds. LCD lighting, though, is built on solid state electronics instead of flaky materials like filaments or pressurized gas chambers. As a result, they are unaffected by many environmental hazards, like high winds or cold temperatures. There are many reasons why display manufactures now emphasize LCD technology in their products, but superior durability is one of the most important.

In a word, you can totally relieve of your concerns regarding deploying outdoor digital  signage, which is engineered to handle a series of harsh environment.